About Us

IT'S OKAY is a concept born out of the founders personal struggles with depression with a desire to give back to the community and those who helped him to realise that IT'S OKAY 2BE who he is.. however he was feeling.
This is the message that our unique clothing brand aims to share with those out there who struggle on a daily basis. The brand is there to raise awareness and empower you, to make you not feel so alone and ultimately celebrate who you are!  

With mental health at the core of our unique clothing designs, those garments embossed into our T shirt and hoodies as a sole tool is to raise awareness and remove the stigma that lies at the forefront of mental health conversations, to make these conversation acceptable in the hope that more people feel confident enough to talk.

The scary truth is mental health has a direct impact to suicide rates. Stats show * that within England and Wales male the suicide rate is 16.9 deaths per 100,000 and is the highest since 2000. Females its 5.3 deaths per 100,000, again too a high number.
Another truth that really stands out to us is that mental health does not discriminate and it directly impacts everyone from the sufferer to the family and friends that surround them.
So we want to change this and help to decrease those numbers in anyway we can. 
We want everyone to feel that It's Okay to talk, to cry, to hope, to feel whatever you're feeling...It's Okay.
Much love.

The IT'S OKAY team xx 

We as a brand are always supportive and informative of the topic and provide links to several websites on a separate page regarding the topic of mental health.